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BUSINESS REFLECTION: Loaded for Bear: Red Bull snarled Sandton traffic in a marketing own goal

Ed Stoddard · Daily Maverick
Published 8 Oct 2026, 8:01 am·5 d ago·1 min read
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Red Bull’s Box Cart Race in Sandton caused severe Monday-morning traffic chaos after organisers failed to clear the site, frustrating commuters and damaging the brand’s reputation.

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